Floki Inu has announced a partnership with the Premier League football club Nottingham Forest.
With this collaboration, Floki aims to boost the global exposure of both its main platform and its sister brand, Valhalla, a play-to-earn non-fungible token (NFT) metaverse game.
Floki will feature in a three-minute LED ad during all of Nottingham Forest’s home matches, appear on the backdrop of official Premier League interviews and press conferences, and be integrated into the club’s social media channels.
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Paul Bell, Nottingham Forest’s Chief Operating Officer, shared his excitement about the collaboration:
We are delighted to welcome Floki as official partner and look forward to working closely with them as we head into the 2024/25 season. As one of the most innovative companies within this sector, we’re excited to work collaboratively with the Floki community.
With over 2.7 billion viewers each matchday, the Premier League will significantly boost Floki and Valhalla’s exposure while raising cryptocurrency awareness among mainstream audiences.
This partnership represents a major step for Floki in its mission to achieve global brand recognition, aligning its journey with the prestigious legacy of Nottingham Forest.
The intersection between football and crypto is further marked by the recently announced partnership between the crypto exchange Crypto.com and the UEFA Champions League.
Gode is a Web3 Market Analyst who researches the most important industry events and interprets how they affect the wider Web3 space. Her formal education in media culture & digital rhetoric allows her to employ a methodical approach to evaluating critical Web3 news data, including large-scale events and the wider social sentiment within the ecosystem.Gode is a mutilingual professional, having studied in multiple universities all across Europe. This allows her to have a one-of-a-kind opportunity to analyze Web3 social sentiments spanning different cultures and languages and, in turn, develop a much deeper understanding of how the Web3 space is growing within different communities. With the rest of her team, Gode works to identify crucial crypto news patterns and provide unbiased and data-driven information.Gode’s passions include working and communicating with people, and when she’s not researching Web3 news, she spends her time traveling and watching true crime documentaries.
